eFootball New Season Campaign Runs Through Early September 2026

eFootball's New Season Campaign is live from 13 August through 3 September 2026 (UTC), structured around three overlapping reward tracks for players looking to strengthen their squads at the start of the European club season.

What changed

Campaign Hub — Progress through 36 Spaces by completing PvP or VS AI matches (Exhibition, Training, and Skill Up modes do not count) to earn a full reward pool:

• Manager: Frank Lampard (with high proficiency in the new "Overload" Team Playstyle)
• "Highlight: New Season" Selection Contract ×4
• Random Skill Token ×1
• Position Token ×1
• 150 eFootball Coins
• 52,000 Exp. and 65,000 GP

Special Login Present — Log in at any point during the campaign period to receive one "Highlight: New Season" Selection Contract.

Special Login Bonus — Sustained daily logins (resetting at 02:00 UTC each day) accumulate: Random Booster Token ×1, Random Skill Token ×1, Position Token ×1, 100 eFootball Coins, 60,000 Exp., and 60,000 GP.

Campaign Objectives — A separate challenge track tied to eligible Events and eFootball League, with new challenges unlocking in two additional rounds: Round 1 on 20 August and Round 2 on 27 August.

The source notes that Manchester United and FC Barcelona players with new Playing Styles are available as rewards, and that the "Overload" Team Playstyle is newly introduced — making Frank Lampard a particularly targeted pickup for managers building around that system.